How much does YouTube pay you for 1 million views?

Depending on the content of the video, YouTubers in the USA can make anywhere from $0.001 to $0.003 each view with AdSense, for an average of $0.0018 per view. The exact sum that YouTube will fork over, though, is contingent on numerous variables:

  • The amount of attention your video gets.
  • Ad impressions – the total amount of times an ad has been viewed.
  • The Standard of Ads
  • Adblockers
  • Term of the Video

What Is the Average YouTuber’s Monthly Income?

YouTubers’ potential earnings are highly variable and are based on different factors, including the video’s popularity and the number of times it is monetized with Google advertising.

Modern-day influencers can make a large sum online. Forbes estimates that for every 1,000 views on a YouTube video, the creator receives $5. This means that a video with 1,000,000 views can earn over $5,000.

However, these figures are estimations; the actual earnings of individual YouTubers may vary widely based on ad quality, click-through rate, and other factors.

You can start getting paid by YouTube if your earnings total $100 or more. If you’re hoping to make $20 per 1,000 views, you’ll need to attract an audience of 20,000.

YouTube’s Partner Program facilitates this by allowing you to earn money through adverts on your channel. To join the YouTube Partner Program, you must:

  • Have a minimum of one thousand active subscribers
  • In the past year, you must have completed 4,000 hours of public monitoring.
  • Acknowledge and sign your agreement to the terms and conditions.
  • Create an AdSense account.

Ad revenue is an excellent source of income. Once you’re accepted into the YouTube Partner Program, you can get started right away.

There are two standard methods to enroll: cost per mille (CPM) and cost per click (CPC). You can make money with CPM if 1,000 people see your video or page and with CPC if people click on the ads you display.

You should know that Google will offer you 68% of the earnings when using AdSense to display advertisements. For instance, if a video brings in $1,000 in AdSense money, you’ll get $680.

Read How Much to Earn Money from YouTube?

Ad Sales

With 1 million views, your ad-supported YouTube video can generate anywhere between $300 to $2,000 in revenue. Factors beyond the number of views can influence the success of a YouTube channel. Therefore, how you approach your work on the platform is essential.

YouTube cares most about how many people see the advertisements that appear beside your video. These ads can be placed at the video’s start, middle, or end.

Cost-per-click (CPC) and cost-per-view (CPV) pricing models drive advertising. To determine a YouTuber’s PPV, request access to their channel’s analytics. Some YouTubers share their revenue and views with the world, while others prefer to keep that information private.

Cost per mille Model (CPM)

The cost per mille (CPM) model is used as a preliminary estimate for YouTube earnings. ‘CPM’ is an abbreviation for ‘Cost per Mille,’ Latin word for ‘thousand.

How much does YouTube pay you for 1 million views
How much does YouTube pay you for 1 million views

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What Do You Get for a Thousand Hits?

As a result, YouTube profits are estimated at $1 per 1,000 views. According to YouTube’s average statistics and Cost per Mille (CPM), the typical YouTuber makes between $1.5 and $3 for every thousand views.

Get it out of your head that having a million views will make you rich. The rationale for this is that a million views are the industry standard.

If you can make money from your YouTube channel right off the bat, it signifies you’ve reached a sustainable level of operation.

Pay-per-view and Cost Per Thousand Views on YouTube

A cost per mille, sometimes known as a cost per thousand, is the amount an advertiser pays YouTube every time one of the ads receives 1,000 views.

The bad news is that the YouTube company will keep all of the earnings rather than the creator. It can be disheartening for new YouTubers to learn that YouTube takes 50% of all revenue generated from ads.

However, besides advertising, there are more methods to monetize a YouTube channel, such as affiliate marketing, sponsorships, and networking.

How much money you make per million views on YouTube is based on four primary factors:

  1. Target Market
  2. Audience
  3. Location
  4. Duration of your videos

Identifying Your Target Market

When you start, your ad income will be somewhat determined by the specifics of your specialty.

Financial and business news stations charge more per impression than lifestyle networks like those dedicated to fashion or food.

Ad rates can vary from channel to channel. In most cases, the CPM for gaming channels is recorded at $2. On the other hand, those channels dedicated to vlogs and entrepreneurship tend to earn around $5.

It’s easy to understand why. Advertisers can make a lot more money in the finance-related categories. Therefore, they are willing to increase their bids in YouTube’s ad allocation mechanism based on the auction system.


The number of views a video garners might be necessary; however, the target audience takes the lead in earning money on YouTube.

Which adverts play throughout your videos determines how much money you get from advertising. That, in turn, is determined by factors such as Google search history, location, gender, mobile ad usage, age, and range of viewers.

Therefore, a higher-income audience whose search and viewing behaviors reveal an interest in profitable niches will generate higher revenue per million views.


Location is an additional consideration when determining the amount of money you might earn from your YouTube channel. There are different factors to consider, including where you are operating from, the language you use in your videos, and the geography of your intended audience.

Generally speaking, the highest CPM rates are observed in Western European countries. An informal poll found that CPMs in Norway were recorded at $43 – the highest in any country. On the other hand, $39 was recorded in Germany, making these two the most favorable for YouTubers.

YouTube creators in these areas can reach audiences in high-income nations by making a video in regional languages.

CPM rates average $0.52 for YouTubers who create videos in their native language. When it comes to CPM, German YouTubers often rank at the top.

Video Length

The duration of your video is another consideration in determining how much money you will make from a video that has garnered a million views.

YouTube allows you to incorporate commercials into the middle of your video if it is at least 7-8 minutes long. These widgets can significantly increase your revenue when placed at optimal locations in your content.

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Do Users Have to Pay Money to the YouTube Channels?

There is no extra fee required of YouTube creators, except for the mandatory government taxes. The commission YouTube earns from each video is constant.

The mode of remuneration for a YouTuber who joins an MCN (Multi-Channel Network) might vary significantly. MCN functions are somewhat similar to Google AdSense. It will monetize your views but does so at a different share rate and under additional payment terms.

How much does YouTube pay you for 1 million views in usa
How much does YouTube pay you for 1 million views in USA

Is Making Videos on YouTube Profitable?

Many people are earning big bucks through YouTube. Those who used to prefer the 9 to 5 job paradigm switch to the virtual world, selling their expertise and making money weekly or monthly.

You can learn if making videos for YouTube will be profitable for you by watching the many videos posted by other users under the “reality behind being a YouTuber” tag.

These videos discuss everything you need to know about becoming a YouTuber, including how much money you can make, how difficult it is to make ends meet, and whether or not you can pay your expenses with your money.

However, your efforts and creativity ultimately determine how successful you are at monetizing your channel. However, if you use YouTube properly, it may be a fantastic way to make money.

Read How to Earn Money from YouTube

What Happens if You Don’t Publish an Ad on a YouTube Video?

Some YouTubers publish videos without a single ad. Does this mean they will not be compensated in any way?

Some people may even pay for YouTube views or subscriptions. Firstly, remember that what you use is not equal to advertisement impressions.

In some circumstances, Google Adsense will ensure that just a minimal amount of advertising appears on a select group of YouTube creators’ videos, and in others, none at all.

Most YouTube users have an add-on that prevents ads from playing while watching the video. These add-ons undoubtedly interfere with Google Adsense, preventing the ad from displaying and resulting in no data collected on clicks.

 Videos seen on web browsers rather than on YouTube’s official app may impact a channel’s annual payment. The official YouTube app makes detecting and instantly disabling such extensions simple.

How Can I Garner Views?

More than half of all YouTube views come from mobile devices.  You needn’t worry about annoying commercials interrupting your mobile video playback because neither installing nor directing such software is possible.

The most popular channels and videos often receive the most payouts. In 2013, PSY dropped a single titled Gangnam Style, which quickly became a viral sensation and amassed over a billion views on YouTube.

With an excellent Cost Per Millie of 7.9 dollars in 2013, PSY made $7,900,000 from a single release. In addition to BTS and Blackpink, several other musicians in 2020 are also setting new records within the first 24 hours of their albums’ releases.

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How do YouTubers Get Money Outside Advertising?

YouTube stars can supplement their income in more ways than one. The majority of a YouTuber’s income comes from outside sources. A YouTuber also has the following opportunities to increase their earnings:

You must have viewed a video where a YouTuber discusses a product and includes a link to an affiliate site to purchase the item. This is their way of earning money.

How about a video where the YouTuber casually mentions their favorite brand? Having done so, you have interacted with affiliate links.

 Through affiliate links, YouTubers can earn commissions by referring viewers to specific websites where they can purchase goods or services discussed in their videos. The video creator will receive a commission on purchases made by viewers who click the link provided in the video’s description.

Whether you’re a fan of a well-known gamer or a regular vlogger, you’ve noticed that they’ve started a store and designed merchandise for their devoted followers.

Those who amass a massive following on YouTube typically turn their channel into a brand, selling merchandise like T-shirts, totes, and caps.

YouTube is the most popular video-viewing platform, with over 2 billion monthly users and 15 billion daily views. And if you become a popular YouTuber with many subscribers, businesses will be clamoring to work with you. Brand endorsements are another source of income for popular YouTubers.

Final Words

You might be shocked by how many companies are willing to pay YouTubers for product reviews and endorsements that lead to higher sales.

Determining how much YouTube pays you for 1 Million views is tough. Depending on factors such as your location, video’s duration, target audience, and the specifics of your niche, there are different possibilities.

However, in high-income nations and niches such as finance and entrepreneurship, you should expect to make more than the average $7,600 per million views on original content. These insights can give aspiring YouTubers significant knowledge – about how to choose their topic and structure their content for maximum earning potential.

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